I have seen the magic of google analytics multiple times, you will be amazed to see how many people from which part of the world are watching your pages and how much time they spend on them. I would like to rate GA as one on the best tools that google has created. Now let us leverage this tool for you. I will show step by step process to make google analytics work for you. The steps are simple to follow, plese do not get bogged by the code, it is just copy and paste at the right place on [...] Continue Reading…

I saw many instances where bloggers are taking their own domain and they want to move their blogs. Most of the time i have seen they prefer wordpress blog as the platform, as Blogspot does not allow to host it on as easy as Wordpress. The common trend is that blogger prefer Wordpress for hosting. I am aware and has highlighted in earlier post that the learning curve of Wordpress is longer than blogspot.

Ok now let us try to move blogspot to your own domain. Please follow the below steps as mentioned below.

Step 1:Login to blogger account. Go to [...] Continue Reading…

Conducting survey can be a big challange if it is not planned and well defined methodlogy is followed.There are many ways to collect data from the users, which can be used for research and come up with better ways to make good products and value add to the services.

Some common methods are with the average costs

Method
Cost ($)

Focus group
2000-3000

User interviews
50 per user

The methodology that we can follow are illustrated in the below table.

Survey Methodology to use

Major steps
Tasks

Design Methodology
Goal clarification

 
Overall study design

Determine feasibility
Infrastructure analysis

Develop instruments
Cover letter design

 
Pre-notification design

 
Questionnaire design

 
Gentle reminder design

Select sample
Selecting the sample

Conduct pilot test
Sending pre-notification

 
Conduct pilot test

Revise instruments
Revise [...] Continue Reading…

Best mobile ever

This video is good to explain the social media revolution.

This is the best video that i feel on user experience design. Enjoy!

In my job, there are multiple calls weekly with the stakeholders. The most common agenda in the con calls are report discussion and various tasks progress. I have been looking at different excel reports, and i can sense the reports are extracted from huge bigger excel sheets with a lot of raw data.

The whole idea of this blog, it to make you aware that in any report you send to the customer there should be these 3 tabs in the excel, without which you will make the report less impactful. One more important thing it to include the name [...] Continue Reading…

Some days back, i got a huge excel sheet with many columns and rows of data. The program manager in US requested analysis of the excel sheet and come up with a methodology. I went to the SDM(Service delivery manager) and had a word with him. I learned some cool tricks in excel that i am eager to share with you all. I feel that all mangers should give a try to learn PIVOT in excel.

I will highlight how to work with pivot.

Step 1: Open the excel sheet on which you want to work on.

Step 2: Select all the [...] Continue Reading…

Blogging platforms, i am sure you must have heard about them. I am going to take example of 2 most famous blogging platform and do a interface analysis focusing on the task completion. I looked at Blogger and Wordpress and have used both of them for writing blogs, however i think when it comes to writing blogs and understand each section, Word press had done a better job.

Good points about wordpress.

1. Collapsible sections: The global navigation is on the left hand side and each section can be expanded by a click, the user can easily find out the section [...] Continue Reading…

Web analytics defined
Web analytics refers to the collection, analysis and reporting of Web site usage byvisitors. The information helps site managers better understand the effectivenessof their online initiatives and helps them optimize their Web site.
While traditional Web analytics have concentrated their analysis on clickstream behavior of users — page by page or sequential navigation of Website visitors. These type of anlaysis leads to a huge raw data to be assimiliated & analyzed so now technocrats are focussing on business reporting. Examples of such reports include marketing campaign analysis, ROI measurement,process analysis and more.
 

 
 
Four site types where webanalytics can be [...] Continue Reading…